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Movember

In March 2017, I took part in a 24 hour Brief with Movember. We had to to create anything, from online video content, to a national stunt that gets people talking about the issue and perform self-examination. The idea that we ended up pursuing was making an association between ‘nuts and bolts’ and genitalia. This turned into two outcomes, a poster and a video. Movember loved the idea and later got in touch asking if the video could be used on their social media page. The video currently has just shy of 10,000 views on Facebook and has been shared by Movember federations around the world.

movember-process

movember poster IMPROVED
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